360 Campaign
Quest / It’s Basically Cheating
Tasked with creating the visual ecosystem for Quest - It's Basically Cheating campaign. From logo to social and OOH. Alongside Senior Art Director Ron Chong and under the Creative Direction of Peter Defries, Alan Wilson and Kara Gonchar we developed a campaign guidelines covering logo, typography, photography, color, product, social & OOH.
(Headline)
Noka
Raleway
(Body Copy)
[click the floating images]
(will not play on mobile)
Hero Video / Times Square
The commercial and the billboard